EDGE Vaping is the UK’s No.1 vape brand, and we are committed to helping people worldwide quit smoking through our innovations in next generation nicotine products, including our vape devices and vape liquids.

Founded in 2017, EDGE has risen to become the best-selling 10ml e-liquid brand in total retail, being available not just from our online store but from thousands of retail locations across the UK including Sainsbury’s, ASDA, the Co-Op, Nisa and more.

We are proud to support local councils by supplying Stop Smoking Services throughout the UK with EDGE Vaping products as a part of the UK Government’s Swap to Stop scheme.

We don’t just sell vaping products, we manufacture them ourselves from our Manchester-based HQ, and have over 10 years of vaping industry experience as a company group, which allows us to produce premium quality vape ranges at affordable prices that our customers love for their quality, freedom of choice and pricing.

We’re the UK’s number one brand because of our commitment to quality, safety and affordability. You’re never far from an EDGE Vaping product thanks to our retail success, with availability nationwide from thousands of independent and big-name stores – but the only way you can shop our full range in one place is by coming direct to our online store!

By coming to us directly, you get access to our full range of e-liquid collections including 50-50 freebase EDGE Core, disposable vape inspired Bar Salts made with smooth nicotine salts, and the premium EDGE Elite range. Alongside this huge selection of premium vape liquids you can also find our own-brand EDGE Pro and Go devices, as well as a budget-focussed offering of 3rd party vape kits from leading brands including Aspire, OXVA, Vaporesso and more.

Beyond just our product, by shopping with EDGE online, you gain access to unique benefits from product bundles to reward points and more, not to mention our extensive blog area providing answers to all your vaping FAQs.

Whether you are new to vaping or a seasoned pro, we have products and support designed to benefit any and all vapers, no matter their goals, from simple starter kits to advanced vape devices and all the e-liquid you could ever need.

We are proud to offer different ranges of best-selling e-liquids here at EDGE. They include:

EDGE Core – This is our flagship 10ml range of freebase 50-50 e-liquids available here online as well as in convenience stores. We have 16 delicious flavours to choose from in 5 different nicotine strengths as we aim to cater to all flavour preferences as well as nicotine requirements.

EDGE Elite – Elite is our premium range of both 50-50 and High-VG 10ml e-liquids,
made using the best ingredients possible to create a range of great flavours that are still reasonably priced – only available from the EDGE online store.

EDGE Bar Salts – Our latest range of e-liquids which we have launched here at EDGE which has been met with fantastic reviews and feedback from our customers. EDGE Bar Salts is a range of nicotine salt e-liquids that have been carefully created by drawing
inspiration from the popular flavours of disposable vapes like Elf Bar, now available in 10ml bottles for a fraction of the cost.

We also offer a range of branded devices including our own designs alongside market-leading brands Aspire, VooPoo, Vaporesso and more, with all the replacement pods and coils you could need to maintain your vaping journey.

All of our EDGE e-liquids are made at our state-of-the-art facilities based in Manchester, in the North of England. Using bespoke state-of-the-art technology, we are able to manufacture upwards of 75 million bottles per year which puts us at the forefront of the vaping industry.

Our ISO-9001 certified facilities are where all of the processes involved with making our incredible vape liquids take place. From blending, bottling and ingredient testing to flavour concentrate development and production, our team does everything in-house. We use validated methods and over 10 years of experience to ensure that the highest of standards are always met to produce high quality e-liquids without breaking the bank for our customers.

Quality, price, and freedom of choice – these are the attributes EDGE customers tout as their reasons for making EDGE their go-to vaping brand. EDGE customers love our refreshing minty e-liquids, with Very Menthol being our long-standing best seller and the UK's number one best-selling retail e-liquid flavour. Not to mention the UK's best-selling retail fruit flavoured e-liquid is EDGE Blackcurrant.

We regularly serve over 326,000 happy customers through our online store alone - not to mention the thousands more who buy their EDGE Vaping products from offline retailers across the country. Circa 60,000 EDGE E-liquids are sold through our online store every month, not including the thousands more distributed to retailers all across the UK.

EDGE Core features 17 of the top 20 best selling vape products in Convenience retail (NielsenIQ Unit Sales: latest 52 weeks as of 1st June 2024) and 42% of all e-liquids sold in Convenience retail alone are EDGE branded.

We don’t just sell vaping products – part of what makes us the UK’s favourite brand is our end-to-end customer support. No matter your journey or goals, we have a product to suit you and can offer all the guidance you need to make it work for you and satisfy your needs.

Buying vaping products is just the tip of the iceberg when it comes to being and EDGE account member. To get the most out of your vaping journey, we offer:

Subscription Services – We offer a subscription service which you can enrol in at any time, and this can be fully customized to your requirements. You can choose either weekly, fortnightly or monthly deliveries of your favourite e-liquids and/or replacement vape pods and vape coils to automatically be dispatched to you at the time you’ve chosen. This is incredibly convenient and also grants access to exclusive savings on our e-liquid ranges.

Purpl Disability Discount Scheme – We’ve recently partnered with Purpl to give registered Purpl members 10% off their total order cost to help support vulnerable communities on their quitting journeys.

Exclusive Offers and Content - Sign up to our mailing list when creating your account to keep up-to-date with the latest offers, news, blogs, product launches and more! (don’t worry, you can manage all your preferences via the account page to ensure you only see what you have chosen. If you do sign up, you will receive an instant 250
loyalty points to put towards your first/next order!

Free Shipping over £15 – You can benefit from free UK shipping on orders over £15. All orders are shipped from our UK warehouse. Learn more here.

Be sure to check out our EDGE Hub, which is where all of our blogs and news articles can be found.

Our vaping experts have written over 100 handy guides for vaping, as well as reporting on all of the latest news and happenings within EDGE and the wider vaping world.

All content published on EDGE is written by our team of vaping experts who have over a decade of experience within the vaping industry between them!